red Méduse Jelly shoes collage

Meduse world,Original ideas

Red – King of the Rainbow

17 Dec , 2014  

When we say red – you say? *cue you*

Red is one of those colours that stand proud as the king of the rainbow; it’s bold, bright and bloody beautiful. When we slip into our classic red Méduse it makes us feel audacious, playful and on top of the world. A definite mood changer! So why are we talking about red?

Well… stating the obvious, it’s the first colour of the rainbow. And, it’s EVERYWHERE this season. From Tom Ford to Carolina Herrera, rouge is splashed on from head to toe. It’s a great colour for fashion to feature; Vogue describe the appearance of red this season as ‘more dazzling than deadly, these red are healthy, warm and vibrant, proving fashion’s heart beats strong and sure.’ We agree.

Believe us, there’s a red out there for you. Red is versatile as ‘the mood red conveys changes dramatically when you lighten it (sweet and innocent pink) or darken it (sophisticated burgundy).’ Shades of red are the colours which will turn heads and literally stop traffic. As Bill Blass quotes when in doubt, wear red – it’s the ultimate colour which will always conjure sexiness and confidence.

But let’s forget about fashion for the minute, and go back to a little history. Red is in our blood. For us Frenchies, it was the colour which represented our revolution, but for others the colour evokes other sentiments. As mentioned by Trend Tablet ‘red is a colour that is liberated from political possession and without an ideological identity; since the end of the Cold War red has been redefined by Coca-Cola, the Pope, Nancy Reagan and most recently by the omnipresent red carpet.’ Think about it – the red carpet wouldn’t be as glam, iconic and daring if it were another colour.

It’s a colour for winners – yep, that’s right. Believe it or not, but a study found that football teams wearing red were more likely to win than teams sporting other colours. Allez les rouges? Don’t think it has quite the same ring to it…

You probably get the point – we LOVE red. So much so, that we often spend a lot of time daydreaming on our Fiery Red Pinterest board. Mmmmmm….  Okay we’ll stop talking now and listen to Red Alert by Basement Jaxx.

Until next time folks x

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